Beyond Malaysia: How Proton & Perodua’s EV Strategies Could Make Them Global Players
The traditional automotive landscape, dominated by established carmakers and their intricate internal combustion engine (ICE) technology, is undergoing a dramatic transformation. EVs, with their simpler architecture and reliance on readily available electronic components, offer a more level playing field. Here, the limitations that once confined Proton and Perodua might just become their unexpected advantage. Continue reading Beyond Malaysia: How Proton & Perodua’s EV Strategies Could Make Them Global Players
